Explore Our Rums



On this beautiful Island of Hawaiʻi, we respect and honor the land still forming under our feet. We cultivate, harvest, and fish sustainably. We look after our community.

Kuleana Rum is made right here on the Island of Hawai‘i from 40 heirloom varieties of kō (sugarcane), which we harvest by hand, press, and distill into Kuleana Hawaiian Rum Agricole and blend into Kuleana Huihui®. We also blend our Kuleana Nanea® from exceptional rums we discovered around the world.  



Fresh Hawaiian sugarcane juice distilled into exceptionally flavorful rum.

We hand cut each stalk of kō, press it into fresh sugarcane juice, ferment it using a special yeast and distill it in a hand-made, copper alembic pot still. This is slow, careful process makes delicious and flavorful rum showcases the magnificence of the kō.

Enjoy it neat or quietly, with a splash of simple syrup and squeeze of lime.



A blend of aged rums that delivers suberb depth, balance and character.

We blend three carefully-selected, variously-aged rums from around the world, meticulously considering how each contributes to the foundation, body and accents, until the blend is unmistakably nanea (fascinating). This should be enjoyed naked or in a classic cocktail.

Nanea is a word that sums up the Hawaii-effect. It means: “of absorbing interest; fascinating, enjoyable; relaxed, at ease, tranquility, amused.” It especially means “to have a good time.”

fact sheet


A blend of unaged agricole and traditional rum that offers the exotic with the familiar.

Huihui blends a delicious, light, molasses-based Papua New Guinea rum with Kuleana Hawaiian Rum Agricole as well as an exceptional agricole from Martinique to create a super drinkable rum that has more than a hint of exotic. Huihui is something that is “mixed, mingled, united; or pooled together.”

Huihui can be a group of people, a constellation of stars, or a great Mai-Tai.

fact sheet


Available in 2020

Aged in Cognac barrels, producing a sensuous depth. 

We take our very rare rum product, Hawaiian Rum Agricole, which is distilled locally from the fresh pressed juice of kō (heirloom Hawaiian sugarcane) and then mature it in French Cognac barrels. The result is a remarkably sensuous depth of taste known as Kuleana Hawaiian Aged Rum Agricole.

Our Kuleana Hawaiian Aged Rum Agricole is best sipped, with or without ice, on a sunset-stained lanai.


Kuleana Distillery is the only one of its kind on the Big Island 


You can purchase bottles of Kuleana at the Rum Shack and in the following locations in the U.S.

Thinking About Sustainable Business and Tourism on Hawaii
Thinking About Sustainable Business and Tourism on Hawaii

February 12, 2020

“Hawaii is a unique example of what life could be like when you have all the resources you need and you don’t ruin them all,” says Steve Jefferson, founder and CEO of Kuleana Rum Works. “Coal, oil, and minerals used to be the required resources for a modern economy to thrive, but now we are realizing that sunshine, wind, fresh water, and fresh air are the most important resources—not only on a human level, but on an industrial level as well. Hawaii has all of those in abundance, and we have a multimillennial culture in place that protects those resources, fiercely.”

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The Unsophisticated Palate Podcast: Episode #54 – And a Bottle of Kuleana Rum
The Unsophisticated Palate Podcast: Episode #54 – And a Bottle of Kuleana Rum

November 07, 2019

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Hawaii Island MidWeek: The Kuleana Difference
Hawaii Island MidWeek: The Kuleana Difference

October 09, 2019

With its distribution reach growing each day, Kuleana Rum Works is proving that world-class rum can come from a Big Island distillery.

For centuries, the colorful history of rum has been intrinsically linked to sea voyaging, sailors, tropical locales and the spirit of adventure. Such is the case with Kuleana Rum Works, conceived by Big Island native Steve Jefferson during a sailing trip across the Caribbean in 2007.

Having spent the better part of that year cruising with his wife, Jackie, and their two small children on their sailboat, Jefferson dropped anchor off the island of Martinique, where he immediately noticed the many geographic, volcanic and climatic similarities to the Big Island.

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